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Sony to launch Airpeak AI drone project in 2021

Sony unleashes its AI Airpeak project, due to come into effect in spring 2021, which will focus on the company’s imaging strengths

|Nov 9|magazine3 min read

Sony has announced it will launch an AI drone project named Airpeak in 2021.

The Japanese electronics giant hopes to “support the creativity of video creators” and cites AI developments in “workflow efficiency and energy savings in the industrial sector” as its motivation for Airpeak.

Information is scant about the specifics of the project, but promises to update information on the Airpeak website as it approaches the launch date. It is also soliciting feedback from drone users via “co-creation” activities in the run-up to spring 2021, when the project will be unleashed.

In a statement, Sony said, “The recent proliferation of drones has contributed greatly to the delivery of previously unseen images, as well as to workflow efficiency and energy savings in the industrial sector. Sony has assigned the "Airpeak" brand to reflect its aspiration to contribute to the further evolvement and the creation of the unprecedented value through its imaging and sensing technology as well as 3R technologies (Reality, Real-time and Remote) in the drone area.

“Airpeak will support the creativity of video creators to the fullest extent possible, aiming to contribute to the further development of the entertainment industry as well as to improved efficiency and savings in various industries. Airpeak will also promote this project to enable drone-use with the highest level of safety and reliability in the environments where this has been difficult in the past.”

Sony is looking for partners and collaborators to take the project forward.

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